Full review
Longer notes from the same comments we summarized above.
What people reported
Owners frequently highlight the GHD Platinum+ Styler's smart heat control, noting that it helps reduce hair damage while boosting shine. Many users find it highly effective for achieving smooth, frizz-free hair, and it's also versatile enough to create waves and curls. Several long-term GHD owners shared experiences of their stylers lasting over 10-15 years, suggesting a general brand reputation for durability. The styler operates at a single temperature of 185°C, a feature common across GHD tools.
Problems people mention
Some users raised concerns about the plates not fully touching when the styler is closed. A recurring issue mentioned for the Platinum+ model, specifically, is durability. Some owners reported their stylers stopping working after only a year or two, or even a few months, which is disappointing given the premium price. Additionally, one owner with thick and frizzy hair was "very disappointed" with the Platinum+, stating it didn't work well for their hair type and suggesting it's only good for people with fine hair.
Where owners disagree
There is a notable disagreement regarding the Platinum+'s suitability for different hair types. While some product descriptions suggest it's for "all hair types" and offers "unbeatable styling results," a specific owner found it ineffective for thick, frizzy hair and believed it was only appropriate for fine hair. Durability is also a point of divergence; while many GHD products are lauded for lasting over a decade, specific reports for the Platinum+ mention much shorter lifespans.
Who it's for
The GHD Platinum+ Styler appears to be a good fit for individuals with fine to medium hair who prioritize features like smart heat control, shine enhancement, and damage reduction. It is also suitable for those who want a versatile tool for both straightening and curling. However, buyers with very thick or frizzy hair should consider other options, and those concerned about long-term reliability might want to weigh the mixed durability reports carefully.
